If you haven’t yet heard of the newest campaign to rock the Middle East, then you must seriously consider making more friends, because the fight against Breast Cancer just got Hauter! It’s called Bras For A Cause, and those ladies weren’t kidding around when they decided to “bridge the gap between Middle Eastern fashion designers and breast cancer survivor” because ” wearing the right bra and prostheses can tremendously improve the healing process – both emotionally and physically”
Brought to you by the fashion forward ladies at Fustany.com and the Beirut-based Breast Cancer Support group OneWigStand this powerful duo has gone full-throttle with this innovative campaign and have gotten some of the most talented designers in the region to design some of the sexiest and whimsical bras!
Better yet, you can vote for your favorite bra, link it and like it, the winning designs will be brought to life and showcased later this year in exclusive Fashion Shows in Dubai and Beirut.Voting ends on July 12th so what are you waiting for? Pick your Fav here!
I was lucky enough to be one of the Ambassadors for this great cause, and also privileged enough to pick and represent my favorite bra. Most of you know I’m a self-proclaimed baker so naturally I fell in love with “The Cupcake Bra” from the ” Her Bra” category designed by Rana Muallem! Check it out below!
Help bring this cause the attention it deserves. Each year the rate of women diagnosed with Breast Cancer is on the rise, don’t you think it’s time we fought back hard, one fashionable bra at a time!
Rana Muallem says
wow!! I just saw this! this is my design!! Thank you sOo much! I’m glad you like it! :’)
lana says
Wow!!!!! great design Rana 😉
annie says
Love it , is there any specific lingerie shop that’s advertising beating breast cancer?Like Oysho,Women’s Secret,La Senza???
Lorena says
Annie, the stores that will be supporting and selling the upcoming line of designs for this cause are Galeries Lafayette and K-Lynn – as well as other smaller boutiques in the middle east. The collection will launch in October 2011.. Keep posted 🙂